Making the Most of the Fun – November 2019

Scott C. Borowsky

Amusement parks, fun centers and other types of leisure entertainment locations are in a great position to take guests away from their everyday concerns with mood-lifting activities and learning opportunities. Whether the audience is families, teens or couples, these mini-getaways need to stay welcoming so guests will pass on a positive word-of-mouth rating to friends and family as well as making the effort to return knowing they will once again have a great time.
As you seek to improve your park or business with the goal of creating an excellent customer experience, Tourist Attractions & Parks (TAP) is here to help. Each issue, our contributing writers speak or correspond with owners, managers and other attraction and company staff members in an effort to secure the advice and thoughts only individuals on the front lines of the industry can offer. Our coverage area is broad, and many of the stories offer advice that can be universally applied. For example, the staff training and customer service tips from officials at coin-operated game companies offered in this edition’s Street Beat section can be equally useful to any type of business. Also with appeal across many industries is an article from Contributor Melissa Hughes, PhD, that discusses the brain science behind employee work behaviors.
The magazine is always a useful tool to keep up with industry trends. In this issue, we offer a look at a variety of attraction types with the aim of illuminating the current state of their businesses. For example, in the area of amusement parks, we offer a 2020 roller coaster preview, a look at what is trending in the park industry, and an attraction update from Six Flags America.
The issue also examines safety practices at water and trampoline parks, and trends for bowling, mini-golf, go-kart and laser tag centers. Also don’t miss our coverage of the all-important topic of food service. In this edition, we look at the food picture at roller skating and family entertainment centers. Included too is a vendor feature on bumper cars, and articles on the best route machines, the retail picture at museums, changes for the zoo and aquarium industry, and other stories and industry news.
This edition is bonus distributed at the 2019 IAAPA Expo, and TAP staff members will be in attendance, so stop by booth 2802 and say hello.
I hope you enjoy the issue. Please contact me on Facebook, by calling 610-645-6940 ext. 0, or by emailing and I will respond to your note or call personally.

Scott C. Borowsky
President and Executive Editor
Tourist Attractions & Parks magazine

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