Archive for Cover Story

The Interactive Dark Ride: Fun for All, All for Fun

The Interactive Dark Ride: Fun for All, All for Fun

November 2, 2013 No Comments

The wide appeal of Interactive dark rides makes them a must-have attraction for many types of locations, from theme parks to family entertainment centers. But what exactly is an interactive dark ride?  It is a media-based interactive attraction that immerses players in a universe that combines the interactive technology, a rich multi-dimensional experience along with […]

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Animation for the Masses
How Affordable Technology Is Changing the Attractions Landscape

November 2, 2013 No Comments

At one point, only tourist attractions and parks with major money could afford animated shows and attractions, or they knew so little about it that they would probably consider it impossible. But as technology has advanced and prices have dramatically dropped on animation control systems and CD-quality digital audio repeaters, you don’t have to be […]

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The Shake Shoppe Arcade <br/> A Summer Success Story that is Just the Start

The Shake Shoppe Arcade
A Summer Success Story that is Just the Start

November 1, 2013 No Comments

On October 29, 2012, Hurricane Sandy hit the New Jersey shoreline hard, causing $30 billion worth of losses to area businesses; damaging or destroying 346,000 homes; inciting massive power outages and killing 37 people. Among businesses lost in the storm was the 6,000-square-foot Big Top Arcade in Seaside Heights, which had been a fixture on […]

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Restaurant Theming <br/>Johnny Rockets Takes Off at Amusement Parks

Restaurant Theming
Johnny Rockets Takes Off at Amusement Parks

April 5, 2013 No Comments

Since Johnny Rockets was founded in 1986, the classic American-themed restaurant became as known for its entertainment value as much as it was revered for its great cheeseburgers and shakes. With a 1950s diner décor, individual jukebox stations, chrome accents, counter seating, vinyl seats and a staff that breaks into song and dance every 30 […]

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Where There Is an Appetite, There Is a Way <br/>Subway Franchises Thrive in Non-traditional Locations

Where There Is an Appetite, There Is a Way
Subway Franchises Thrive in Non-traditional Locations

April 5, 2013 No Comments

When Hersheypark approached Subway franchisees Ben Farahani and his family about opening a Subway in their theme park, they were intrigued.  The family already was operating Subway franchises throughout the central Pennsylvania region, but they liked the idea of owning a franchise in a “non-traditional” environment. “This was 1992 before the trend for national branding […]

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Creating a Fresh Look to Draw New Business

Creating a Fresh Look to Draw New Business

April 4, 2013 No Comments

The refurbishment of an existing facility or attraction can sometimes be more challenging than designing a brand new project. These upgrades can be as simple as fresh paint and landscaping to renew the facility all the way up to a complete re-theme to create a totally new experience for your guests. When approaching a renovation […]

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Avoiding a Staffing Merry Go Round <br/>Best Practices for Hiring and Training at Carnivals and Fairs

Avoiding a Staffing Merry Go Round
Best Practices for Hiring and Training at Carnivals and Fairs

January 4, 2013 No Comments

For over a century, traveling fairs and carnivals have toured America, entertaining communities of all sizes with the combination of lavish shows, great food, fun games and thrilling rides. There’s nothing quite like the excitement and adventure of working outdoors with one of America’s premier traveling carnivals. These jobs offer steady pay, great bonding opportunities […]

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From Classics to Concoctions
The Food Picture at Fairs and Festivals

January 3, 2013 No Comments

When it comes to concession food trends at fairs and festivals, crowds seem to love classic favorites, but they also like to try the latest and greatest culinary concoctions. Although people like to try everything from fried Kool-Aid to anything on a stick, fair managers say people are creatures of habit. “French fries, corn dogs, […]

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The Midway’s Hottest Games
How Carnivals Keep Guests Playing

January 3, 2013 No Comments

The traveling entertainment is always striving to offer the most popular rides, concessions and games, but when it comes to games, it turns out carnival-goers are more interested in familiar, tried-and-true tests of skills on the midway as opposed to new creations. Dart throws, water games, speed pitches, duck, frog and fish ponds and basketball […]

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Faster, Louder and More Daring
Amusement Park Technology Trends

November 1, 2012 No Comments

From thrill rides to systems implemented behind the scenes, amusement parks continue on a trajectory of technological innovation. In rides, faster, louder and more daring than ever appear to be the watchwords. New for the 2012 season at Busch Gardens-Williamsburg in Williamsburg, Va., is the Verbolten roller coaster, which is based on the theme of […]

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