Fairs and festivals are always looking for new ways to entertain the public as they travel the country. As the International Independent Showmen’s Association prepares to hold its annual trade event Feb. 7 – Feb. 11, 2012, in Gibsonton, Fla., we offer a special section devoted to the state of the industry. Included are stories ...
Read more...Reaching your demographic with precisely the right entertainment options can be a daunting task made easier with the right research and execution. Leisure entertainment facility owners and managers are always striving to draw in and serve customers, a simple goal that takes sometimes complicated and always thoughtful planning. In this issue, we examine how all ...
Read more...Waterparks offer the perfect attractions to keep guests cool and enjoying themselves. But other types of leisure entertainment facilities and companies can also offer respites from the heat, albeit without the high thrills afforded by waterpark rides. In this issue, we offer an expanded Waves waterpark section sure to spark your interest with stories on ...
Read more...The simple goal of entertaining guests takes thought, patience, planning and many experts working together toward creating the best and most memorable experiences. Technology is playing a large role in improving facilities and enhancing marketing efforts. In this issue we present our annual examination of how technology is being used to bring out the best ...
Read more...Tourist Attractions & Parks’ online presence continues to grow, and we hope you will visit the magazine’s redesigned Web site at www.tapmag.com. The site features more informative stories in addition to what is offered in the print version, as well as an archive of our weekly eNewsletter and a new leisure entertainment business management blog ...
Read more...My colleague Frank Seninsky and I have found that between a third and 50 percent of revenue for family entertainment centers, bowling facilities and skating rinks comes from food service. If you are not operating a well-rounded food service program, this is a great edition to pick up ideas and advice to expand and improve ...
Read more...The leisure entertainment and amusement business is an evolving industry where the chance to learn and grow as an owner, manager or staff member is always present, a fact pointed out in this issue’s Business Strategies column. It’s very true that the poor economy has in no way spared out-of-home entertainment, but it also presents ...
Read more...In our Business Strategies feature, we examine how crucial it is to add value to your attraction. All types of out-of-home experiences need to constantly reevaluate and reassess everything from the décor and entertainment offerings to staff training and pricing, to stay competitive and create a welcoming, fun environment guests want to return to again ...
Read more...This issue’s Business Strategies feature, where you can read about the expected upswing in the leisure and entertainment, road and infrastructure and health care sectors of the economy, is the perfect accompaniment to the 2010 IAAPA Attractions Expo. The show has felt optimistic and positive for several years, and this year’s edition will likely fit ...
Read more...After a busy summer, fall can be an extremely productive time to reevaluate your operating procedures and analyze the season’s lessons, both successes and missteps. In this issue, we offer a wide range of articles to assist you in keeping your business on track and earning throughout the year. In the Waves section, we bring ...
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