April 7, 2012
Wizarding World of Harry Potter Update Who would have thought that a single Boy Wizard could bring such financial magic to the theme park industry? Yet, that’s exactly what has happened with Universal Orlando’s Wizarding World of Harry Potter, which opened two summers ago to great fanfare in Central Florida. Harry’s World is comprised of ...
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April 6, 2012
Owners and managers of America’s haunted attractions are always on the look out to increase profits. One of the fastest ways to boost sales and cash flow, according to experienced haunted attraction owners: Add food and beverage concessions to enhance the customers’ experience. Nancy Jubie of Headless Horseman, a 45-acre historic farm in Ulster Park, ...
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April 6, 2012
Children’s museums greet thousands of guests each year, and they use a variety of admissions policies and procedures to keep the crowds moving smoothly through their doors. The 10,000-square-foot Amelia Park Children’s Museum in Westfield, Mass., welcomes more than 35,000 guests per year. The museum is currently running 11 interactive exhibits that highlight themes such ...
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April 5, 2012
THE LARGE PARK REPORT Wizarding World of Harry Potter Update – Universal Orlando’s Food Theming Work Pays Off – Despite the well-publicized thrills at Universal’s The Wizarding World of Harry Potter, more instructive for industry watchers may be the attraction’s high-profit food, beverage and merchandise operations. FOOD SERVICE SPOTLIGHT Keeping it Clean – How FECs ...
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April 5, 2012
A new form of public-space entertainment that builds on the foundation started by video amusement some 40 years ago has taken hold. As we all take a close look at our respective entertainment facilities business, we awaken to the reality that we work in a sector undergoing transition. While some benefit from the “stay-cation” bounce ...
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April 5, 2012
With the economy now in “recovery” mode, party rental companies are seeing steady interest in food service equipment rentals to accompany such staples as inflatables, tables, chairs and tents. Popcorn machines and “standard” food preparation equipment, like coffee makers and chafing dishes, continue to rank at the top of consumers’ rental lists. However, for at ...
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April 5, 2012
Zoos are going the extra distance to make their facilities more welcoming to adults. Mixers and after-hours special events are attracting adults to zoos and helping to build memberships, and during the day many zoos are now offering beer, wine and other alcoholic beverages in their restaurants and cafes. The Lincoln Park Zoo in Chicago, ...
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April 5, 2012
Having specific goals to bolster a broad vision and aid in business planning are the hallmarks of a forward-thinking roadmap for the future. In the quick-changing and sometimes unpredictable leisure entertainment industry, keeping an eye toward the direction of the industry and its many fluctuations represent an important mindset to launching successful brands and experiences. ...
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February 16, 2012
This is our annual Buyers’ Guide edition, and in it we present a revamped roadmap to all of the significant companies in the industry. These businesses can assist you with everything from finding the right insurance and theming services to buying the perfect toys for your redemption counter or the top-performing food service equipment for ...
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