Archive for Family Entertainment Center Reports

Laser Tag: Big and Small Changes to Improve the Bottom Line

March 1, 2014 No Comments

The fun of laser tag games is holding steady for customers of all ages nationwide. But each laser tag entertainment arena has their own tips and techniques to improve their bottom line. At Rascals Family Fun Center in Honolulu, Hawaii, Manager Glen Peterson focuses on mainly locally based customers of all ages with his South […]

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Roller Skating: Setting the Scene for Success  <br/>Tips for Best Music, Lighting, Carpeting and Paint Practices at Roller Skating Centers

Roller Skating: Setting the Scene for Success
Tips for Best Music, Lighting, Carpeting and Paint Practices at Roller Skating Centers

March 1, 2014 No Comments

While many skating centers feature new lighting technology like lasers and black lights, VanHouten said that the disco ball is still king of the rink. “The old standard is still the disco ball,” she said. “Everybody always wants to make sure the disco ball’s going.” Moonlight Rollerway has made some advancements in lighting, according to […]

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Six Tips to Sell More Food

March 1, 2014 No Comments

Get the Picture. Remember that people respond to visual cues. Show pictures of your food choices on big screen TVs and post food posters and photographs throughout the center. Go All Out. Line baskets with wax paper for a fancier look, and make sure paper plates are good quality for food with a higher perceived […]

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Tips to Keep Food Sales Simmering
Best Menu and Food Equipment Additions

March 1, 2014 No Comments

Undoubtedly, mini-golf courses and go-karts attract customers to family entertainment centers, but offering guests the right foods will make their visit more enjoyable and boost a center’s bottom line. Classic Foods Much like golfing and spring in the Garden City of Augusta, Ga., go hand in hand, so do classic foods and fun at Putt-Putt. […]

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Allied Bowling Corp. Meets Industry Needs Large and Small

March 1, 2014 No Comments

Allied Bowling is a new and used capital equipment manufacturer of full-size and mini-bowling products. Specializing in supplying the WOW Factor for new family entertainment centers and bowling lounges, the company is focused on the latest and greatest in energy efficient LED products to enhance the customer experience. From LED lit gutters/capping  and pit lights, […]

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Allied Bowling Corp. Adds Alex Gonzalez to the Team

Allied Bowling Corp. Adds Alex Gonzalez to the Team

March 1, 2014 No Comments

Allied Bowling Corp. has announced the addition of Alex Gonzalez to its team. As one of the top string pinsetter mechanics in the nation, Gonzalez brings 25 years of industry experience as a master mechanic rebuilding and installing pinsetters and scoring. Additionally, Gonzalez will be responsible for technical support, will head up the pinsetter remanufacturing […]

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Sacoa Playcard® Teams Up with Switch® Bowling

March 1, 2014 No Comments

Developer of the Playcard® system, Sacoa has announced the conclusion of an integration project with Switch® Bowling. The Switch® Bowling terminal can now accept credits stored on a customer’s playcard as payment as well as check card balances in real time. It also adds credits to the customer’s card, accepting cash or other forms of […]

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Brooklyn Bowl Hires Brunswick Bowling for London and Vegas Locations

March 1, 2014 No Comments

Brooklyn Bowl has partnered with Brunswick Bowling & Billiards to provide bowling design, equipment and installations for two new venues. The combination of top-notch music, memorable food and bowling was the key to success for the Williamsburg flagship, which opened in 2009. Founders and owners Charley Ryan and Peter Shapiro are looking forward to introducing […]

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Word-of-Mouth Advertising: The Drawbacks

March 1, 2014 No Comments

“You reach a bigger audience when you go outside of your own circle. When you don’t, the size of your audience is limited to people who are already customers.” – Karen Kleber, manager, East Windsor Bowling and Recreation Center “I believe that a customer is more willing to express a bad experience than a good […]

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Connecting with Customers  <br/>Best Promotional Strategies

Connecting with Customers
Best Promotional Strategies

March 1, 2014 No Comments

By Holden Slattery The focus of the bowling industry’s marketing efforts is shifting away from print advertisements and mailed coupons and toward e-mail marketing, website content, and social media activity. What has not changed is the towering level of importance that bowling center owners place on providing great customer service and creating a fun atmosphere. […]

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