The March 2017 Laser Tag Convention was an impressive show for all who attended. Quality buyers came from across the globe and laser tag exhibitors reported a highly successful trade show.
The Laser Tag Convention was recently held in sunny Dallas, Texas, the birthplace of the laser tag industry, where operators, developing entrepreneurs, equipment suppliers, and industry experts came together to attend educational seminars and purchase equipment for their facilities. With 17 seminars divided into three tracks, developers, traditional operators, and tactical operators were able to network and gain revenue generating ideas to take back with them.
Out of the 17 classes, several new operators spoke, including Gavin Taylor from Battle Sector X in Rochester, UK, who addressed the importance of building your brand, and Tim Kintz from Lazer-X in Fort Wayne, Ind., who discussed how their facility came back stronger than ever after being burned to the ground. The tactical seminars were full of incredibly successful outdoor operators presenting such as Jack Swets, Jon Pittmann, Dan Wallace and Robert Peppard who spoke on topics ranging from starting your own tactical business to capitalizing on the experience you provide your guests.
Gavin Taylor, owner of Battle Sector X, offered glowing remarks about the seminars presented to operators: “There were great takeaways from every class I attended. If I can implement even one of the points from each session, I’ll increase my sales by 15 percent or more,” he said.
Industry experts also gave great presentations. Jimmy Chapman, Jerry Merola, Armando Lanuti, Dave Sexton, Sheryl Bindelglass, Beth Standlee, Dan Mascola and Lauren Turner all provided information on starting a successful business, social media marketing, corporate events, laser tag arena construction, arcade layouts and more.
Additionally, an interesting roundtable discussion was attended by George Carter III, the inventor of commercial laser tag. Carter answered questions from the audience and moderator on how the industry got started and gained popularity in the 1980s. He also shared his plans for and vision of the future of the industry.
Drinks and discussions were plentiful at the Laser Tag Reception, where attendees and speakers were able to chat one-on-one and discuss even more topics of relevance to the their businesses and markets.
The 2017 trade show had a fantastic turnout with more exhibitors than ever, including: ARC Laser Tag Arenas; Amusement Products; Art Attack; Card Connect; Creative Works, Inc.; Delta Strike Laser Tag, FetchRev; Laser-Blast; LaserTag.com by Zone; Laser Tag Museum; LaZer Runner Laser Tag Systems; Party Center Software; Team Combat, Inc.; and Zozi Advance.
The Laser Tag Museum focused its display on Q-zar and Quasar-inspired equipment, such as the Q-zar Mark1, Mark 2, and Mark 3 packs to the rare and elusive IQ pack to the international Q-2000, Ataka, and X-Raid systems. As 2017 was the 30th Anniversary for Q-zar, the museum thought it was fitting to display packs that shared a similar design and theme.
A special thanks is owed the sponsors for this year’s convention – ARC Laser Tag Arenas, Creative Works, Delta Strike, FetchRev, IAAPA, Lasertag.com by Zone, Northeast Insurance Center, and Sheryl Golf, all of whom were gold sponsors which helped pay for much of the Convention. Thanks are also due to promotional partners and the over 100 attendees and buyers who attended the show from all over the world. The organizers hope that many of them will return for next year’s convention in Las Vegas, Nev.