Frostline Frozen Treats® has added a new flavor packet, Birthday Cake, to its product line of soft serve, frozen yogurt and frozen beverage mixes. The unveiling comes at a time where soft serve consumption sees a decline due to colder temperatures. Businesses can motivate winter soft serve sales by rotating seasonal flavor staples with specialty flavors like birthday cake.
Flavor packets are added to liquid soft serve mix during the mixing process. The new birthday cake flavor packet turns traditional, cream-colored vanilla soft serve mix into blue soft serve that tastes like cake batter.
(Additional information can be found by visiting www.precisionfoods.com.)