Archive for March, 2014

Sacoa Playcard® Teams Up with Switch® Bowling

March 1, 2014 No Comments

Developer of the Playcard® system, Sacoa has announced the conclusion of an integration project with Switch® Bowling. The Switch® Bowling terminal can now accept credits stored on a customer’s playcard as payment as well as check card balances in real time. It also adds credits to the customer’s card, accepting cash or other forms of […]

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Brooklyn Bowl Hires Brunswick Bowling for London and Vegas Locations

March 1, 2014 No Comments

Brooklyn Bowl has partnered with Brunswick Bowling & Billiards to provide bowling design, equipment and installations for two new venues. The combination of top-notch music, memorable food and bowling was the key to success for the Williamsburg flagship, which opened in 2009. Founders and owners Charley Ryan and Peter Shapiro are looking forward to introducing […]

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Word-of-Mouth Advertising: The Drawbacks

March 1, 2014 No Comments

“You reach a bigger audience when you go outside of your own circle. When you don’t, the size of your audience is limited to people who are already customers.” – Karen Kleber, manager, East Windsor Bowling and Recreation Center “I believe that a customer is more willing to express a bad experience than a good […]

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Connecting with Customers  <br/>Best Promotional Strategies

Connecting with Customers
Best Promotional Strategies

March 1, 2014 No Comments

By Holden Slattery The focus of the bowling industry’s marketing efforts is shifting away from print advertisements and mailed coupons and toward e-mail marketing, website content, and social media activity. What has not changed is the towering level of importance that bowling center owners place on providing great customer service and creating a fun atmosphere. […]

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Rides that Offer the Most Family Fun

Rides that Offer the Most Family Fun

March 1, 2014 No Comments

All rides are fun, but which one stands out as the all-time favorite at waterparks around the country? At Big Surf Waterpark, the Waikiki Beach Wave Pool is fun for everyone. “For 44 summers, families have enjoyed this great wave pool in a variety of ways including body surfing, rafting, boogie boarding and even surfing,” […]

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Keeping the Fun Flowing for Families at Waterparks

Keeping the Fun Flowing for Families at Waterparks

March 1, 2014 No Comments

By Karen Appold A trip to a waterpark should be fun for the entire family. With this in mind, waterparks design rides that the entire family can enjoy together. Pelican Harbor in Bolingbrook, Ill., which has about 125,000 visitors a year, has four water slides (two body and two tube slides) outdoors and two body […]

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Special 2014 Large Parks Preview

March 1, 2014 No Comments

By Chad Emerson Over the last two decades, the domestic large park industry has largely stalled in terms of building new theme parks.  While there are several exceptions like the 1999 opening of Islands of Adventure at Universal Orlando, domestic large park expansion has primarily been limited to mini-parks inside existing parks (think Universal’s Wizarding […]

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Paul Jacobs Joins Gold Standard Games/Shelti

March 1, 2014 No Comments

Gold Standard Games/Shelti has announced the appointment of Paul Jacobs to the position of Vice  President, Sales and Marketing.  Jacobs will oversee the sales and marketing of Gold Standard Games’ full line of pool tables, air hockey tables, foosballs and dart machines for both the coin-op and home markets.  Jacobs will be assisted by the […]

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Funovation Adds Guatemala to International Locations

Funovation Adds Guatemala to International Locations

March 1, 2014 No Comments

With the installation of the Laser Maze Challenge® at Divermax inside the SanKris Mall, Funovation is proud to add Guatemala to the list of countries where it is creating smiles. The unique shape of the maze is sure to challenge even the most seasoned player and is even more fun for friends playing together, according […]

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News Flash on Micro Markets

March 1, 2014 No Comments

Betson Enterprises Announces Distribution Agreement with Three Square Market Betson Enterprises, a leading world-wide distributor of coin operated amusement and vending equipment and coin operated parts and service, has announced that a distribution agreement has been reached with Three Square Market, a leading provider and innovator of micro market technology. As an authorized distributor, Betson will […]

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