Encourage New and Repeat Visitors with Silvercrest Advertising’s LMAP

October 10, 2013 No Comments

First introduced in the food and beverage arena to give franchisees a cost-effective way to offer personalized promotions to area residents, Silvercrest Advertising’s Localized Media Automation Platform’s (LMap) state-of-the-art technology now extends the same benefits to operators of local amusement parks, zoos, waterparks, ice/roller skating rinks, laser tag facilities, go-kart tracks, miniature golf courses and other popular family attractions.

The system helps local tourist parks and attractions increase visitor traffic, save money on media buying, and better analyze the results of their marketing efforts.

Tourist attraction operators are provided with a login to an online tool that allows them to access advertising tactics that include – but are not limited to – print ads, door hangers, e-mail marketing, workplace media, free-standing inserts and solo mail pieces.  After they select the tactics they’d like to use, they customize the pieces with their street address, the offer(s) they’d like to extend to their customer base and the offer expiration dates, and identify geo-targeted zip codes based on their desired demographic reach. The approved pieces are then submitted for production, and distributed utilizing Silvercrest’s media buying expertise and relationships with thousands of outlets across the country.

LMap was designed to accommodate varying marketing budgets, and data analytics represent another critical system benefit. Tourist attraction operators can scan visitors’ coupons to determine the number of pieces redeemed and which offers appealed most to individual demographic sectors.  They can then determine the ROI on each marketing effort, and tweak their messaging for future consumer promotions.


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Tokens Direct

A wide variety of tokens.

Gould Manufacturing, Ltd.

Concession trailers and Antique, Jeep and Grand Prix auto rides.

Hamilton Manufacturing Corp.

Manufacturer of unattended entry systems and change machines.

Xtreme Inflatables

Repair and service for all inflatable products.

Harris Miniature Golf Course

Design and construction of miniature golf courses and water rides.

American Changer

Bill and coin dispensers and counters, ticket machines and more.

Center Edge Software

Facility Management Software Solutions


Namco America is a premier manufacturer of coin-op arcade attractions, ranging from the hottest titles like Crazy Typhoon and Jumpin’ Jackpot to classic game-room experiences such as the Pac-Man 25th Anniversary upright that features Pac-Man, Ms. Pac-Man and Galaga. Specialized pieces such as Wonka Sweetland and Flamin Finger are favorites too! For arcade gaming fun, Namco America is your answer.

Muncie Novelty Co., Inc.

Admissions, financial equipment, printing and tickets.

Klopp International, Inc. (Playmeter)

Quality coin counters and sorters.

Wells Fargo

Commercial insurance for inflatables and event planners.

Money Tree – ATM

ATM machines.

National Rock & Sculpture

Dedicated to the conceptual design and development of themed environments.

Fast Corp Vending

Frozen food vending machines


Fresh food and sandwich options.

Midway Concepts (Circus Tops)

Premier designers of stainless steel food service equipment.

Coast to Coast

Coin-operated entertainment, crane machines.

Tube Pro

Waterpark tubes.

Davis & Davis, Inc.

Planning consultants for wet/dry attractions, mini-golf, go-kart tracks and laser arenas.

Enchanted Castle Studios

Fiberglass statuary and figures for restaurants, mini-golf, theme parks and other attractions.

Hoffman Mint

Tokens, medals, coins and key tags.

Cost of Wisconson

Creators of simulated environments, duplicate structures, sculpted figures, exhibits, water features, mini-golf and more.

Barron Games

Redemption air hockey games.

Art Attack

Theming, miniature golf, parade floats, 3D props, air-brushed murals, signage and art panels.

European Body Arts

Airbrushed temporary tattoo products and systems.

Quik N\’ Crispy (QNC)

Quik n’ Crispy greaseless fryer.

Max Flight

Manufactures interactive virtual reality motion-platform game systems including networkable flight and roller coaster simulators.

Castle Golf, Inc.

Planning, design and construction of miniature golf courses and family fun parks.

Birthday University

Concept development, training and birthday party touring seminars.

Sureshot Redemption

One-stop source for prize redemption counters at entertainment centers.


Research and development of interactive water games for use in the commercial amusement industry.

Deltronic Labs Inc.

Ticket dispensers.


Patented soft play design, soft playgrounds.

Thomco Insurance (Fun Pro)

Fun Pro is an insurance program especially designed for party planners and party rental businesses.

Friedman Group Ins.

Insurance for amusement devices.

Master Pitching Machine

Batting cages and pitching machines.

Amusement Entertainment Management (AEM)

Premier entertainment consultants.

Laser Star

Laser shooting galleries, laser tag, dark ride target systems, overhead target ranges.

Nieco Corp

Nieco automatic broilers.

Chestnut Identity Apparel

Uniform supply, embroidered apparel and flag manufacturing.


A premier source for lamps, LEDs, batteries and lighting-related and electrical products.

Beckman Insurance Agency

Amusement attractions insurance.


Manufacturer of waterslides

Belson Manufacturing Co.

Park and recreation outdoor furniture and equipment.

Lakeshore Merchandise (Smart Vending)

Premier vending supply for all of your vending equipment and supply needs.

R&R Creative Amusement Design

Designers of unique themed parks, attractions and environments for the entertainment business.

Spectrum Sports

Climbing walls, ropes courses, go-karts and more.


Flashing cotton candy cones.

LMap Powered by Silvercrest
Extreme Engineering
Rebound Unlimted, Inc.