Four Marketing Tips
May 20, 2013
- “We have a cable commercial that we run and that has done very well for us. I think television can still help promote the sport because people like to see things rather than just read about them.” – Bernie Pelletier, Bayberry Bowling Center, Spencer, Mass.
- “Sunday nights were pretty dead so we started an all-you-can bowl for $5.99 and now people are coming out of the woodwork to bowl on Sundays.” – Ralph Semb, French King Bowling Center, Erving, Mass.
- “We have numerous marketing promotions such as kids bowl free, entertainment booklets, school cards, constant contact specials, as well as in-house promotions. We also provide thousands of Free Bowling coupons that we provide to many non-profit organizations who are trying to raise money for worthy causes.” – Mike Leo, Leo’s Super Bowl, Amesbury, Mass.
- “We participate in a nationwide program (Kids Bowl Free Program) that allows kids to bowl two free strings of bowling at our center every day of the summer. The program is designed to give kids something to do while they’re on school vacation to keep them off the streets and from getting into trouble.” – David Barber, Lucky Strike Recreation, Lynn, Mass.