“Make your guests feel as if they are submerged into an entirely new world, instead of just amidst actors and a set. It has to be the complete package.” – Scot Allan, Gateway’s Haunted Playhouse of Horrors, Bellport, N.Y. “Be original! There are many copycat haunts out there. Do your research and be as original ...
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When it comes to special gatherings, families, schools, corporations, and other organizations consistently want to create the perfect celebration, party or event. But for those in the industry, meeting that demand can be a complicated business. After all, it can be challenging, from changing economic conditions and the need for new product awareness to addressing ...
Read more...by Frank Price Service basics are no longer a powerful enough strategy for differentiation. Customer service is a series of intangible activities, performed for a mass customer base. It encompasses smooth service transactions, clean facilities, hot tasty food served on time and friendly, helpful, attentive and informative employees. Service is intangible and personal in nature, ...
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Stimulating the sense of taste is another way to enrich the museum experience for visitors. And at several American Indian museums across the United States, the menus rise to the occasion, favoring locally grown foods, seasonal produce or traditional ingredients. Food is used to give visitors a sense of place and tradition. And however it’s ...
Read more...Solicit feedback from guests and employees. This not only increases the chance that customers will like what they see at the redemption counter, it opens doors to acquiring new, potentially popular items family entertainment center operators may not have discovered on their own. Becky Olbrych, owner of Wheels Family Fun Park in Durham, N.C., said ...
Read more...With competition for consumers’ leisure dollar remaining fierce, family entertainment centers with mini-golf and go-kart facilities are paying as much attention to maximizing the appeal of their redemption counters as they are to making their attractions as compelling as possible. “The game room is where we make a large portion of our money, and in ...
Read more...In bowling’s history, the 1930s were known as the shellac era. Wood was plentiful then, and that was a good thing, because it was the only available option to proprietors at the time. Many high scores were rolled during this period due to a high friction ball track being burned into the finish by bowlers, ...
Read more...Crane machines remain a profitable addition to coin-op routes at a time when some other machines are not grabbing the interest of customers. “They are still a big deal,” said Chip O’Hara, owner of Midwest Coin Concepts, Waite Park, Minn. “We have quite a few models that have consistently been doing very well.” Promoted as ...
Read more...A projection of the gaming industry for 2012 would be incomplete without a look at the competing home video game market. Citing a report published by the Entertainment Software Association and the Pew internet and American Life Project, grabStats.com posted that 190 million households will have next generation video game consoles and 80 percent of ...
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Spectrum Sports International debuted the first commercially available mobile zip line at the 2011 IAAPA Attractions Expo. The introduction followed three years of product development, a complete engineering review and a season of testing in four markets. The Mobile Zip Line employs several innovative features. The Rotating Safety Gate eliminates fall exposure until riders are ...
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