January 16, 2011
Laser tag facilities are often thought of to be strictly birthday or group destinations. While most facilities tend to focus on the most common group elements: birthday parties, church or scout group, corporate teambuilding, lock-ins and casual walk in traffic, there are whole other virtually untapped markets. With some creative ingenuity and a little effort, ...
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January 16, 2011
While revenue is the bottom line in any business, you cannot lose sight of the product you are selling. And one of the products roller skating centers sell are birthday celebrations. How do you keep the birthday good times rolling while making a larger profit? Two Roller Skating Association International members shared some insight regarding ...
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January 16, 2011
Today’s bowling centers are a hub for corporate events, birthday parties and social get-togethers. To attract such a diverse following, bowling centers have to be about fun and entertainment. Everything from the décor to the music that plays throughout the center has to express a sense of fun. As owner of Sempeck’s Bowling and Entertainment ...
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January 16, 2011
By numbers alone, the bowling industry can be very upbeat about its future. The number of people who bowl is up. More than 71 million consumers annually take to the lanes to bowl, an increase of more than 4 and-a-half percent over the previous year and the fourth year in a row of continued growth ...
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January 16, 2011
Beverly Hendricks has witnessed the romantic magic of miniature golf. Recently, Hendricks and her colleagues at Embassy Miniature golf in San Antonio, Texas, had the chance to host the ultimate “date night”: a proposal on the 18th hole of the course. “He sent us an e-mail, explaining that he was about to pop the question,” ...
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January 16, 2011
There are many subtle considerations to take into account simultaneously when picking the right mix of games for an amusement entertainment center or game zone. I have divided games into the four general categories: Redemption (ticket dispensing), Merchandise Dispensing, Video (must have a monitor), and Novelty (a catch-all that includes everything else remaining such as ...
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January 16, 2011
Since Bob and Billye Henry first began creating what would eventually become the world’s first water resort, the Henry family has exemplified a commitment to developing new and innovative parks, rides, and technologies while keeping the focus on family friendly amenities and values. “Not only have we created industry-firsts such as the Boogie Bahn surf ...
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January 16, 2011
The theme of our industry report for an upbeat yet highly competitive 2011 is “Adding Value to Out-of-Home Experiences.” Combining food with experiences is one that many forward-thinking businesses are focusing on. Single anchor entertainment facilities have been expanding and adding additional attractions and beefing up their food and beverage components for the past several ...
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January 16, 2011
In tough economic times, a big operational challenge can be keeping up employee morale and guest satisfaction. That’s why effective leadership training plays a key role in moving an organization forward in a positive and productive way. Nowhere is this strategy embraced more than at the Walt Disney World Resort where company executives promote a ...
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January 16, 2011
From spring through fall, traveling carnivals dot the North American landscape appearing at state and county fairs plus regional events and festivals. While they vary in size, many carnivals are still family owned operations that have been in existence for many generations. Carnivals face unique challenges in their operation. Their success depends on factors such ...
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