Adding Value in 2011

January 16, 2011 No Comments

In our Business Strategies feature, we examine how crucial it is to add value to your attraction. All types of out-of-home experiences need to constantly reevaluate and reassess everything from the décor and entertainment offerings to staff training and pricing, to stay competitive and create a welcoming, fun environment guests want to return to again and again. Despite the financing challenges owners are currently faced with, the added bonus of staying on top of your enterprise is the inevitable glowing word-of-mouth advertising that is free to anyone who has the foresight to invest both thought and cash into their operation.
Each January we take a close look at the carnival and fair industry ahead of the International Independent Showmen’s Association trade show, which is scheduled for Feb. 8 – Feb 12. This year, we examine how these companies are meeting the unique operating challenges posed by the on-the-road entertainment industry.
Disney is a company that through careful study and analysis has succeeded in recruiting and retaining some of the best minds in the leisure entertainment industry. In The Large Park Report, we profile Erin Wallace, who through leading by example has touched the lives of her employees and in turn the experiences of Disney guests.
For waterparks, constant reinvention and improvement is required of even the most seasoned facilities. Perhaps no management team knows this better than the one behind Schlitterbahn Waterparks. We offer a look at this industry-leading company in the Waves section.
Museums are also on the cutting edge in our industry in the area of environmentally conscious practices. In our AAM Report, we cover how more and more museums are finding ways to play a positive role in the environmental movement with operational changes that are also saving these institutions money.
In the Family Entertainment Report, we offer an article on choosing the right arcade games in the Industry Owls section, expanding the customer base in the Mini-Golf and Go-Kart Report, the forecast for the bowling industry in the BPAA feature and best décor color and music choices practices at bowling centers, increasing birthday party revenue at roller skating rinks and expansive laser tag industry coverage in the ILTA section.
Starting a business requires attention to the smallest of details as well as a solid grasp of the big picture. In Street Beat, we offer a story on tips for negotiating a new bulk vending venture, and our Amusement Rental/Inflatable News section features an article full of success tips for new owners.
The edition also offers a story on food concessions and carts at zoos and aquariums, 2010 IAAPA Attractions Expo show photos, new dates for Foundations Entertainment University and news from vendors on new products. I hope you enjoy the issue. Please contact me at editortapmag@kanec.com with your comments, questions and suggestions.
Scott C. Borowsky
President and Executive Editor
Tourist Attractions and Parks magazine
editortapmag@kanec.com

Back

Sorry, the comment form is closed at this time.

Recent News

Securing a Piece of the  Food-Profits Pie – Food Trends at Mini-Golf and Go-Kart Centers

Securing a Piece of the Food-Profits Pie – Food Trends at Mini-Golf and Go-Kart Centers

Published April 20, 2015
Food and Beverage Trends  at Entertainment Attractions

Food and Beverage Trends at Entertainment Attractions

Published April 20, 2015
Clowns, Zombies and Classic Scares – The Hottest Haunt Characters for Halloween 2015

Clowns, Zombies and Classic Scares – The Hottest Haunt Characters for Halloween 2015

Published April 14, 2015
Going Mobile – Large Parks and the Food Truck Craze

Going Mobile – Large Parks and the Food Truck Craze

Published April 14, 2015
GestureTek Unveils New CUBE v5™ Interactive Floor Projection System

GestureTek Unveils New CUBE v5™ Interactive Floor Projection System

Published March 27, 2015
Tips to Buy the Best – The Food Service Equipment Picture at Zoos,  Aquariums and Museums

Tips to Buy the Best – The Food Service Equipment Picture at Zoos, Aquariums and Museums

Published February 16, 2015
Advice from Large Parks on Finding the Best Vendors

Advice from Large Parks on Finding the Best Vendors

Published February 13, 2015
Bulking Up on Bulk  Vending Business – Trends and Tips for Success

Bulking Up on Bulk Vending Business – Trends and Tips for Success

Published February 13, 2015
Pinstack – Plano, Texas

Pinstack – Plano, Texas

Published February 12, 2015
Pinstack Opens First Location with Sacoa

Pinstack Opens First Location with Sacoa

Published February 12, 2015

Industry Conference Is Sold Out

Published February 6, 2015
International News – Extreme Engineering Provides Zip Lining at De Palm Island Resorts Aruba

International News – Extreme Engineering Provides Zip Lining at De Palm Island Resorts Aruba

Published January 15, 2015
DOLE Offers New  Lemon Soft Serve

DOLE Offers New Lemon Soft Serve

Published January 13, 2015
Frostline Frozen Treats® Adds New Flavor: Birthday Cake

Frostline Frozen Treats® Adds New Flavor: Birthday Cake

Published January 13, 2015
Food Service Stars  – Celebrity Chefs and Theme Parks

Food Service Stars – Celebrity Chefs and Theme Parks

Published January 7, 2015
Selling More Fun Foods – Perspectives from Family Entertainment Centers

Selling More Fun Foods – Perspectives from Family Entertainment Centers

Published January 7, 2015

Laser Tag Manufacturers and Suppliers Alliance Announced

Published January 6, 2015

Party Center Software Sponsors Foundations in 2015

Published January 6, 2015

Namco Selects Cash Management Company for New Facility

Published October 24, 2014

TokensDirect to Feature Custom and Standard Tokens with Anti-Microbial Properties in IAAPA Booth 511

Published October 24, 2014

Funovation® Announces New Laser Maze Challenge® Installations

Published October 24, 2014

Live Oak Bank Provides Financing and New Capital for GameTime Project

Published October 24, 2014

F2FEC Announces Venue for Inaugural Event

Published October 24, 2014

Jane Farrell Turf & Carpets, Inc. (JFTC) and Flagship Carpets to Become One Resource

Published October 24, 2014
Spectrum
LMap Powered by Silvercrest
Premier Polysteel
Funovation
Cannonball Blaster